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Join the Let’s Ride & Ride Michigan Challenges at Arsenal Harley-Davidson!

Jul. 31 2025 News By Kari Cannady

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If 2025 is your year to ride, Arsenal Harley-Davidson has two challenges that will take your miles—and rewards—to the next level: the nationwide Let’s Ride Challenge: Ride for Heroes and Michigan’s very own Ride Michigan Challenge.

Both challenges reward you for doing what you love most: hitting the open road. Whether you want to explore the best of Michigan or rack up miles for national recognition, Arsenal Harley-Davidson is your launch point.

Let’s Ride Challenge – Ride for Heroes

The Let’s Ride Challenge is Harley-Davidson’s nationwide mileage program that supports veterans, military, and first responders.

Here’s how it works:

  1. Register at Arsenal Harley-Davidson – Have your odometer verified and get your official starting decal.

  2. Ride & Log Miles – Every mile moves you toward prizes and helps H-D reach its $1 million donation goal.

  3. Earn Rewards:

    • 1,000 miles: 2025 Let’s Ride Challenge Coin

    • 5,000 miles: H.O.G. hat & 2,500 points ($25 value) OR a free 1-year H.O.G. membership for non-members

    • Final October Check-In: Submit mileage & earn your exclusive Ride for Heroes patch

  4. Visit Arsenal Harley-Davidson for odometer logs, pick up challenge keywords, and engage with the program to move into higher tiers like Silver, Gold, or Black & Orange for your chance to win one of five new Harley-Davidson motorcycles!

Ride Michigan Challenge – Explore & Win

The Ride Michigan Challenge takes your local adventures to the next level:

  • Ride to scenic locations across the state and check in at participating dealerships.

  • Enter to Win a 2025 Road Glide – This year, 18 Harley-Davidson dealerships across Michigan have teamed up to give away a brand-new 2025 Road Glide to one lucky Michigan rider!

From the Great Lakes shoreline to the rolling countryside, this challenge is your ticket to making every mile count. Learn more and register at RideMichiganChallenge.com.

Start at Arsenal Harley-Davidson

Your journey starts (and ends) with us. Stop in to register, log miles, and boost your chance to win big:

Arsenal Harley-Davidson
4405 Highland Road, Waterford, MI 48328
(248) 674-3175

Join both challenges this season, make your miles matter, and maybe ride home on a 2025 Road Glide!